The spa and wellness industry has one standout event on the West Coast calendar this fall. Live Love Spa Las Vegas 2026 takes place on October 19 and 20, 2026, at the JW Marriott in Las Vegas, Nevada. This boutique, invitation-style gathering brings together the most influential spa professionals in the country for a single, powerful day of discovery, connection, and hands-on learning.
If you work in the spa industry — as a director, owner, buyer, or lead esthetician — this event is designed with you in mind. Therefore, reading everything below before you register is time well spent.
What Is Live Love Spa?
Live Love Spa is a premier community for spa professionals. It connects industry leaders with the best wellness brands in a curated, intimate setting. Unlike a traditional trade show, this event is immersive and experience-led. Attendees do not just browse product tables. They test treatments, try new devices, speak directly with brand founders, and walk away with real, actionable insights.
The organization has been producing these regional buyer events for over a decade. Additionally, it has earned a reputation as the highest-rated spa industry event in the country, backed by more than 2,000 five-star reviews from past attendees.
The Las Vegas edition is one of the most anticipated stops on the annual circuit. It draws spa leaders from across the western United States and beyond.
Event Dates and Venue
| Detail | Information |
| Event Name | Live Love Spa Las Vegas 2026 |
| Dates | October 19 and 20, 2026 |
| Venue | JW Marriott Las Vegas |
| City | Las Vegas, Nevada, USA |
| Format | One-day event (choose your preferred day) |
| Open To | Spa professionals and purchasing decision-makers |
The JW Marriott Las Vegas is an upscale, Mediterranean-style luxury resort. It sits just minutes from the Las Vegas Strip and close to Red Rock Canyon. The property offers a peaceful retreat setting while keeping attendees connected to all the energy Las Vegas provides. It is an ideal backdrop for a day dedicated to wellness and professional growth.
The event runs on both October 19 and October 20. Attendees choose one day to attend. Both days follow the same schedule and feature the same brand lineup. This flexibility makes it easier for busy spa professionals to fit the event into their schedule without disrupting their business operations.
Who Should Attend?
This event is not open to the general public. It is curated specifically for spa and wellness professionals who influence or make purchasing decisions. The following roles are welcome:
- Spa directors and managers
- Spa owners and operators
- Lead estheticians and lead massage therapists
- Retail and treatment buyers
- Anyone responsible for driving revenue or guest experience at a spa property
Additionally, team members who cannot attend in place of their director are welcome to join, as long as they influence purchasing decisions at their property. Spaces are strictly limited, so early registration is strongly encouraged.
Daily Schedule at a Glance
The event follows a structured yet relaxed format. Every moment of the day is designed to maximize both discovery and connection. Here is what a typical day looks like:
| Time | Activity |
| 8:30 AM | SpaPro Morning Perks with Coffee |
| 9:00 AM | Innovation Showcase and Treatment Experiences begin |
| 11:30 AM | Lunch is Served |
| 4:00 PM (Monday) | Happy Hour |
| 3:00 PM (Tuesday) | Wine Down Hour |
The day runs from morning until late afternoon. Attendees move freely through the Innovation Showcase at their own pace. The format is intentional: it gives each professional the time to have real conversations with brand representatives rather than rushing past booths in a crowded hall.
The Innovation Showcase: Heart of the Event
The Innovation Showcase runs from 9:00 AM to 4:00 PM on both days. This is where the real magic happens. Attendees explore more than 30 carefully curated brands covering a wide range of spa categories. These include:
- Advanced skincare and facial treatment lines
- Aromatherapy and wellness products
- Body care and massage solutions
- High-tech devices and facial machines
- Retail brands suited for spa shelves
Each brand station offers hands-on exploration. Attendees can experience mini-treatments, test product textures, and ask detailed questions directly to the people behind the brands. This is not a passive experience. It is an active, sensory-driven discovery process that puts attendees in the role of the spa guest — helping them see their menu with fresh eyes.
Therefore, many attendees leave with a clearer understanding of what their clients want and what gaps exist in their current offerings.
SpaPro Morning Perks: Start the Day Right
The day begins at 8:30 AM with SpaPro Morning Perks. This is a dedicated networking session over coffee designed to ease attendees into the day with energy and intention. It creates a calm, welcoming environment before the showcase floor opens.
These early morning moments often lead to some of the most meaningful conversations of the day. Spa directors from different properties exchange challenges, swap tips, and form connections that often extend well beyond the event itself. Additionally, the SpaPro program offers exclusive benefits for registered spa professionals throughout the year.
Lunch and Evening Networking
Lunch is served at 11:30 AM and is included as part of the event experience. It gives attendees a chance to refuel and continue conversations in a relaxed setting.
The end of the day brings either a Happy Hour or a Wine Down Hour, depending on which day you attend. Monday October 19 closes with a Happy Hour at 4:00 PM. Tuesday October 20 wraps up with a Wine Down Hour at 3:00 PM. Both provide a social, celebratory close to a full day of discovery.
These closing moments are more than just a toast. They are an opportunity to reflect on the day, exchange contact information, and solidify the partnerships that started earlier on the showcase floor.
What Attendees Take Home
Every attendee leaves with more than memories. The event provides a curated swag bag filled with product samples, gifts, and resources from participating brands. Beyond the physical items, however, attendees walk away with something far more valuable.
Here is what most professionals report gaining from the experience:
- Clarity on new brands and products worth adding to their spa menu
- Confidence in purchasing decisions backed by firsthand product testing
- New peer connections and industry relationships
- Revenue-building ideas and strategies heard directly from brand experts
- A refreshed perspective on their own spa business and guest experience
Live Love Spa events consistently receive high praise for delivering these outcomes in a single day. That efficiency is one of the key reasons the event continues to grow in popularity year after year.
How to Register for Live Love Spa Las Vegas 2026
Registration for the Las Vegas event is available through the official Live Love Spa website at livelovespa.com. The process is straightforward. Attendees select their preferred day — October 19 or October 20 — and complete the registration form.
The event offers peace-of-mind registration. Attendees can cancel up to 30 days before the event and receive a full refund. This makes it easy to commit early and secure a spot without financial risk.
However, spaces are limited and the event fills up quickly. Spa professionals are encouraged to register as soon as possible to avoid missing out on this once-a-year opportunity in Las Vegas.
Why Las Vegas Is the Right Setting
Las Vegas is more than just a destination for entertainment. In October, the desert city offers warm, dry weather that is perfect for travel. The city is easy to reach from anywhere in the United States, with one of the country’s busiest airports just minutes from the Strip.
The JW Marriott adds another layer of appeal. Its resort-style setting, combined with the energy of Las Vegas, creates an atmosphere that puts attendees in a relaxed and open mindset. That openness makes the innovation and conversation that happens during the event feel natural and inspiring.
Additionally, many attendees extend their stay to explore the city’s world-class dining, spa, and entertainment options — making the trip even more worthwhile.
Conclusion
Live Love Spa Las Vegas 2026 is one of the most important events on the spa industry calendar this fall. Taking place on October 19 and 20, 2026, at the JW Marriott Las Vegas, the event brings together influential spa professionals and top wellness brands for a day of curated discovery, hands-on treatment experiences, and meaningful networking. The structured daily schedule keeps the experience focused and valuable from morning coffee to the closing Happy Hour. Attendees leave with new brand relationships, product knowledge, and the confidence to make smarter decisions for their spa business. If you are a spa professional looking to elevate your property and grow your network, this is the event to attend.
Frequently Asked Questions
When and where is Live Love Spa Las Vegas 2026?
The event takes place on October 19 and 20, 2026, at the JW Marriott Las Vegas in Las Vegas, Nevada. Attendees choose one of the two days to attend.
Who is eligible to attend Live Love Spa Las Vegas?
The event welcomes spa directors, owners, managers, buyers, lead estheticians, lead massage therapists, and any spa professional who influences purchasing decisions at their property.
Is the event free to attend?
Attendance details and pricing are available through the official registration page at livelovespa.com. The event includes lunch, a swag bag, treatment experiences, and networking activities. A cancellation policy allows full refunds up to 30 days before the event.
How many brands will be featured at the Las Vegas event?
Attendees can expect to meet with more than 30 unique, regionally curated brands covering skincare, body care, aromatherapy, devices, and retail products.
Can I send a team member in my place if I cannot attend?
Yes. If you are unable to attend, a team member can take your spot as long as they influence or make purchasing decisions for your spa. Availability is subject to space, so confirming this with the organizers directly is recommended.
